Digital Marketing Executive - #2184888

Digital Marketing Executive

Birmingham | Agile Working | £28,000 to £32,000 + Bonus

We are partnering with an award winning client who due to growth are looking to appoint a Digital Marketing Executive to its marketing team.

This is a hands-on B2B role for a marketer with 12 to 18 months' experience who is ready to take on greater ownership. Reporting to the Marketing Growth Manager, you will deliver multi-channel campaigns designed to attract and convert new business, working alongside the Growth Marketing, Design and Business Development teams.

This busy and very fast paced role will entail working in a collaborative team. You will:

• Deliver lead generation campaigns across paid media, SEO, email, content and social media
• Write and coordinate campaign assets, including emails, social posts, blogs, case studies, landing pages and webinar collateral
• Build and send segmented email campaigns through the CRM, tailoring messaging to different audiences
• Track campaign performance against spend and contribute recommendations for future activity
• Support the planning and delivery of campaigns from concept through to completion

Applicants must have:

• A minimum of 12 months' experience in a digital marketing role

• Practical experience across multiple channels, with involvement in full campaign delivery

• A clear, commercial understanding of ROI and lead generation

• Strong copywriting skills, with the ability to produce engaging content

• Excellent organisation, with the ability to manage multiple campaigns and stakeholders

Katie Bard is acting as an agency and is an equal opportunities employer.