Marketing Manager - #2178145

Marketing Manager

Salary Competitive – available upon request

Full-time, Permanent, Hybrid (2 days in the office per week)

Tructyre is on a mission to “De-risk Britain’s Fleet.” We are currently seeking a commercially driven and strategic Marketing Manager to join our team.

In this pivotal role, you will lead the development and delivery of marketing strategies and campaigns to drive business growth, strengthen our brand, and enhance customer engagement. Working closely with Sales, Operations, and Senior Leadership, you will deliver impactful marketing initiatives that generate leads, support customer retention, and reinforce Tructyre’s position as the UK’s leading commercial tyre and fleet management partner.

Key Responsibilities as a Marketing Manager:

• Develop and deliver an annual marketing strategy aligned with Tructyre’s commercial growth objectives.
• Identify market opportunities, industry trends and competitor activity to support business growth.
• Manage and strengthen the Tructyre brand, ensuring consistent messaging across all channels.
• Plan and deliver targeted campaigns to generate qualified leads and support sales growth.
• Develop customer engagement and retention campaigns to strengthen relationships and grow existing accounts.
• Oversee digital marketing activity, including the website, SEO, PPC, email marketing and social media.
• Lead marketing activity for Tructyre’s products and services, including tyre brands, TPMS and fleet management solutions.
• Create engaging marketing materials, including brochures, presentations, case studies and sales tools.
• Use CRM data and customer insights to develop targeted campaigns and identify growth opportunities.
• Monitor campaign performance, analyse marketing ROI and report on results.
• Work closely with Sales, Operations and other key stakeholders to deliver effective marketing initiatives.
• Plan and manage customer events, exhibitions, trade shows and product launches, ensuring measurable commercial outcomes.

Requirements for a Marketing Manager:

Essential Work Experience:

• Proven marketing experience within a B2B environment.
• Experience developing and delivering multi-channel marketing campaigns.
• Strong digital marketing expertise.
• Experience managing CRM systems and customer databases.
• Excellent project management skills.
• Strong analytical and commercial acumen.
• Exceptional communication and stakeholder management abilities.
• Ability to work cross-functionally in a fast-paced environment.
• Experience managing external agencies and suppliers.

Desirable Work Experience:

• Experience within automotive, fleet management, transport, tyre, industrial services, or related sectors.
• CIM qualification or equivalent marketing qualification.
• Experience with Salesforce, Dynamics, HubSpot, or similar CRM platforms.
• Understanding of fleet operations and commercial vehicle markets.

Benefits as an Marketing Manager:

• 25 days holiday plus bank holidays
• Additional holiday days for long service
• Pension Scheme matched contributions up to 4.5% of basic salary
• Life Insurance
• Enhanced Maternity & Paternity pay
• Company Sick Pay Scheme
• Refer & Earn Programme
• Employee Assistance Programme
• Healthcare Cash Plan option

If you are ready to take the next step in your career, apply today and join our team!

About Us

Tructyre’s mission is to eliminate tyre-related risks for Britain’s fleet of trucks, trailers, buses, and coaches. We do this by quickly fitting tyres, proactively preventing issues to enhance uptime and save money, and stepping in with urgent solutions when needed. De-risking isn’t just about tyres; it’s about making fleet management safer and more efficient, ensuring that tyres are one less worry for operators. We de-risk Britain’s fleets, keeping customers operational and cost-effective.