Sales Manager North (Textile and Workwear Management Solution) - #2169905
Expert Executive Recruiters (EER Global)
Area Sales Manager – UK & Ireland
Location: Birmingham or further north (home-based, with UK & Ireland travel)
Salary: £55,000–£60,000 basic + performance-based commission (20% structure)
Benefits: Company car, laptop and mobile phone
Contract: Permanent, full-time
Start: Immediately
The Opportunity
We are recruiting on behalf of an established international technology company specialising in innovative automated solutions for textile management, workwear distribution and operational efficiency. Our client is looking for an experienced and commercially driven Area Sales Manager to develop its presence across the UK.
This is an exciting opportunity for a proactive B2B sales professional who enjoys winning new business, building strategic customer relationships and selling high-value technical solutions.
The position offers considerable autonomy, the opportunity to develop a growing market and the support of an international organisation.
Key Responsibilities
- Identify, develop and secure new business opportunities across the UK and Ireland.
- Target customers within healthcare, industrial laundries, hospitality, manufacturing and textile services.
- Manage the full sales cycle, from prospecting and needs analysis through to negotiation and closing.
- Build relationships with senior decision-makers, including procurement, operations and facilities management teams.
- Deliver compelling commercial proposals, presentations and ROI-based business cases.
- Develop existing accounts and identify opportunities for long-term partnerships.
- Conduct customer site visits and work closely with technical teams to support successful project implementation.
- Maintain accurate sales forecasts, CRM records and pipeline reporting.
We are particularly interested in candidates who bring:
- Proven success in B2B business development and solution selling.
- Experience selling technical solutions, capital equipment, textile rental, workwear services, industrial automation, IoT/SaaS or logistics solutions.
- A strong track record of generating new business and managing complex sales cycles.
- Experience engaging and negotiating with senior-level stakeholders.
- The ability to understand customer challenges and translate them into commercially attractive solutions.
- Strong relationship-building, negotiation and closing skills.
- A proactive, independent and results-driven approach.
- Willingness to travel extensively across the UK North and Ireland.
- Experience using CRM systems, ideally Salesforce.
What's on Offer?
- Competitive basic salary of £55,000–£60,000.
- Performance-based commission structure.
- Company car with private use.
- Laptop and mobile phone.
- Home-based position with significant autonomy.
- Opportunity to develop a growing market across the UK and Ireland.
- International working environment and long-term career development opportunities.
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