Sales Manager - #1659563

The Midland Hotel


Date: 6 hours ago
City: Birmingham
Contract type: Full time
Work schedule: Full day
The Midland Hotel

Here at Leonardo Hotels we have an opportunity for you to join our Management Team as a Sales Manager.


You will become an integral member of the team to deliver excellence to all our valued customers in our Sales Department.


Sales Manager key responsibilities:



  • Develop an in-depth understanding of the local hotel markets based on intelligence and knowledge of competitor activity and rates, resulting in increased revenue generation through focused sales activities for Local and National Accounts.

  • Ensure we maintain and grow revenue and market share via existing and new customers, developing a network of contacts to help to cross sell the group.

  • Build and maintain strong, long-lasting client relationships.

  • Negotiate contracts and close agreements to maximize profits.

  • Forecast and track key account metrics (e.g. monthly sales results and annual forecasts).

  • Produce accurate and timely, weekly, monthly and annual reporting that meets the needs of Regional Sales Manager and General Manager.

  • Participate in the annual budgeting process for the Corporate and M&E segments, using appropriate business tools.

  • Complete and execute hotel/s sales plan, review and update in line with strategy and hotel business needs.

  • Overall accountability for hotel/s RFP’s both local and national ensuring all stakeholders are consulted during negotiations.

  • Managing a portfolio of local accounts and territory accounts whilst supporting the delivery of National Accounts in to the hotels.

  • Using data and market research conduct telesales and campaigns to identify opportunities for hotels.

  • Support the conversion of key business Group and M&E Enquiries.

  • Maintain an up to date Pipeline of target accounts, directly, through the Sales Executive/s and via the hotels.

  • Ensure the use of the CRM system, is in line with the minimum standard of use for self and team as required.


This is a role where we engage with you; give you practical training, development and progression within a dynamic and rapidly expanding company. If you are flexible, well organised, possess excellent communication skills, can work on your own initiative as well as motivating others, have a genuine desire to work in the hospitality industry and are looking for a structured career path then apply online today.


Some of the perks our colleagues enjoy include:



  • Special rates on Leonardo Hotel rooms across the UK & Europe: get planning that city break you’ve been dreaming of!

  • Company-wide recognition scheme: for being your fabulous self, you could earn vouchers to spend on a wide range of high street shops.

  • Meals on duty.

  • Talent referral scheme: earn yourself a bonus for recommending a friend to join us.

  • We love to get together and celebrate: we regularly host Thank You Week (your hotel could have anything from ice cream trucks to pizza parties) and every year we get dressed up in our fanciest threads to host our Employee Awards Celebration.

  • The important stuff: access to the Company Pension Scheme, Life Assurance and Wellbeing Support.

  • Ongoing job-related training programmes with clear paths for progression.


Our Story


Built on decades of hotelier know-how, we operate over 270 hotels across the United Kingdom and Europe. We look after over 55 hotels across the UK & Ireland, and being one of the fastest growing hotel groups, we have plans for major expansion over the next few years; there’s never been a more exciting time to come join us!


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